The Privacy Policy is intended to help you understand why we collect your personal data and how we use it.

This policy applies to all of you who purchase and use our products or services through our physical store, telephone, applications or through our website.

Who we are

The Company with the name “VALASIA KYRGIOVANAKI” and the distinctive title “LOWRANCE CENTER”, located in the Prefecture of Thessaloniki, in the Municipality of Thermi, at the address Stenimahou 1 57001, with Commercial Register No: 158009305000 and with VAT No: 135129007, TAX OFFICE Z’ THESSALONIKIS is a sole proprietorship of electronic goods trading and electronic services.

Data collection

  • When you visit one of our points of sale (eg store, websites, social media), we ask that you provide us with some information about you.
  • This information may include:
  • Personal information such as first name, last name, home address, e-mail address, telephone number and / or other contact details. This data is collected during the purchase of a product from our points of sale or with your first registration in our online services, e.g. when you do a market research, a comment on the pages of social media (Facebook), you participate in one of our competitions, etc.
  • Account information, such as usernames and other identifiers or credentials used to access our online services.
  • Device information.
  • IP address and data Cookies.
  • Location.

Cases in which we ask you to provide us with your personal data:

  • When you buy products in our store
  • When you register to use our online services.
  • When you ask for marketing promotions updates.
  • When you participate in one of our contests or when you complete one of our customer surveys.
  • When you sign up for our rewards program.
  • When submitting requests.

How we process your personal data

We process your personal data when we are going to enter into a contract with you or for specific purposes, including:

  • processing orders and payments for products and services you have purchased or for a refund.
  • promotions regarding our products and services or services offered by our partners and which we believe may be of interest to you, in the event that we have obtained your consent to contact you.

We may use and process your personal data, provided you have given us your consent to the following:

  • Update when a product is available again
  • to contact you via email or text message about our products and services, contests, promotions, promotions or special events.
  • for your reward, in the context of participation in the Company’s reward programs.

Legal interest

We may use and process your personal data, where necessary based on our legitimate interests as a business for the following purposes:

  • to provide support to our customers, to respond and contact you regarding your requests
  • to answer questions, complaints, requests and comments
  • contact you about your orders, purchases or bills
  • to provide you with material that interests you and to navigate our site
  • be informed about promotions (on which we rely on your consent), e.g. customize communications or send targeted messages through social networks and third-party platforms
  • conduct some data analytics, including consumer research, trend analysis and economic analysis
  • help us understand more about you as customers, about the products and services you consume, about the way you consume and shop them, so that we can better serve you
  • operate, evaluate and improve our operations, including developing new products and services, determining the effectiveness of our sales, marketing and advertising efforts, analyzing and improving products, promotions, promotions and electronics services and other technologies
  • comply with your requests in connection with the exercise of your rights (for example, when you ask us not to contact you for marketing purposes, we will keep this file in the removal lists so that we can comply with your request)
  • use or disclose your personal information (for example in connection with an investigation by a public authority), where we have a legal right or duty
  • to reserve the right to contact you regarding overdue debts either directly or through third parties
  • for the protection, detection and prevention of fraud and other criminal acts, claims and other obligations
  • for network and information security, in order to take measures to protect your information from loss, damage, theft or unauthorized access.

 Compliance with legal obligations

We will use your personal data to comply with our legal obligations, such as:

  • to locate you when you contact us
  • to verify the accuracy of the data we hold about you
  • to help a public authority, e.g. police.

For your own “benefit”

We will use your personal data for your own “benefit”, such as:

  • We may need to contact you if there is a potential risk to your safety from a product you purchased or to withdraw.
  • we use automated information for purposes such as:
    • personalization of the experience of our visitors in our services through internet
    • providing material (including advertising) tailored to your interests and the way you browse our services online
    • the proper management of our business.
  • We use this information to help diagnose technical issues and problems related to our services, to manage online services, to locate users of our services online, to target advertising and to collect demographic information about you. We use automated information to set usage patterns and how we can tailor our services to better meet your needs.
  • We may use the information we obtain about you in other ways, of which we inform you at the time your data is collected, so that we can tailor our services to better meet your needs.

How we share your personal data

The Company may share personal information within the Company itself. Persons receiving this information may not use or disclose the information except in cases of consent.

Our service providers

We work with providers, suppliers, insurers and organizations that can process your personal data on our behalf, but only if they comply with the privacy policy. We only share information that allows them to provide their services to us or to facilitate the provision of their services to you. For example, some of our service providers place advertisements for our products and services as well as for the products of our partners, suppliers and third parties. Provided that you have given your consent and agree to be informed of our promotions,

Other organizations and individuals

We may in some cases transfer your personal data to other organizations. For example:

  • If we are asked, for example, by a public or regulatory authority such as the police or the Ministry of Labor, then we are obliged by the codes of conduct to transfer your personal data.
  • We may share information with anti-fraud prevention organizations to prevent possible such actions (eg Cybercrime Prosecution)
  • Responding to requests from individuals (or their representatives) seeking to protect their legal rights or the rights of others.

How we use your information to make automated decisions

Sometimes we use systems to make automated decisions based on personal information we have (or are permitted to collect from others) about you or your business. This helps us to ensure that our decisions are fast, fair, effective and correct, based on what we know.


  • When you register in our clientele, we use the information you provide to us for various reasons:
  • to inform you about our latest products, services or offers
  • to contact you if we need to receive or provide additional information
  • to check every now and then that you are satisfied with our products and services.

We may use your personal data to send you marketing messages, if we have your consent or a specific reason e.g. to notify you of a recall of a product you have purchased. So if you have agreed to this, it can be done through a post, via email, text messages, social media. We can also promote products or services with notifications and ads through applications. This is when we have a business or commercial reason to use your information even though we will always give you the opportunity to oppose marketing. We may ask you to confirm or update your personal information if you purchase new products or services in the future. We will also ask you to do this if there are changes in the legislation, regulation or structure of our Company. We collect statistics on email opening and clicks using industrial technologies to help us monitor and improve our online newsletters. You can unsubscribe from general shipping at any time by clicking the unsubscribe link at the bottom of any of our emails.

Please note that if you opt out of receiving marketing messages from us, we may continue to contact you regarding transactions, your account, customer surveys and contests that you may have expressed interest in.

Your Rights

According to the law for the protection of natural persons against the processing of personal data and for the free movement of data, you have the opportunity to exercise the following rights:

1. Access and Information

You have the right to receive information about what data we have collected, for what purpose we have collected it and for how long we will keep it.

2. Correction

You have the right to ask us to correct any inaccurate information about you or even to complete additional information about you.

3. Restriction and anti-processing

You have the right to ask us to restrict or even exclude the processing of your personal data if you question the accuracy of the information we hold about you, if you realize that we are processing your data illegally or if you no longer wish to receive product promotions and our services.

4. Portability

You have the right to request that we transfer your personal information to another organization for you.

5. Delete

Finally, you have the right to ask us in writing to delete your personal data, when it is no longer necessary in relation to the purpose for which it was collected, if you want to withdraw your consent to process it and if your data is processed illegally violating the Privacy Policy.

If you wish to exercise these rights, please contact us:

  • By sending an e-mail to
  • By letter to the address: Stenimahou 1, PC 57001, Municipality of Thermi, Thessaloniki
  • Through our Store

Make sure you have all the necessary documents attached to your application. Your request will be processed within 30 days from the date of receipt of the request, however, this may be extended up to two months when a request is complex or numerous.

Note: We inform you that the request is free of charge. However, a “reasonable fee” may apply when a request is manifestly unfounded or excessive, especially if it is repeated.

How long do we keep your personal data?

We will retain your personal data for as long as you are a customer of the Company. Once you have ceased to be a customer, we may retain your data for up to 10 years after your last purchase in which we used your personal data. However, we can retain your data for more than 10 years if we cannot delete it for legal, tax or technical reasons. We may also retain them to notify you of any product recalls. In this case, we will ensure that your privacy is protected and used only for these purposes. In addition, we do not keep personal information in an identifiable form for longer than necessary. End,

Security measures

The Company uses technical and organizational security measures to protect your personal information from loss, destruction and any unauthorized access by third parties.

Links to other sites

Our site may contain links to other sites run by other organizations that we do not control. In the event that you are redirected through our site to a third party website, we encourage you to read their privacy statements.

Social media

We use social media such as Facebook, Google, YouTube and Instagram. This way data can be retrieved. If you’re logged in to one of these, the network may associate your site visit with the user account. If you are a user of a social network and you do not want the data recovered from your visit to our site to be combined, you must first disconnect from your social network before logging in to it.

Contact us

If you have a question or complaint about this policy, the way we handle your personal information, please contact us:

  • Via e-mail to the address:
  • By mail to the address: Stenimahou 1, PC 57001, Municipality of Thermi, Thessaloniki

Complaints to the Personal Data Protection Authority

You have the right to submit a complaint or complaint to the Hellenic Authority for the Protection of Personal Data, regarding the processing of your personal data and your relevant rights regarding their protection (address: 1-3 Kifissias Avenue, PC 23 23, Athens, tel. 210 6475600, contact e-mail:

Policy changes

We may review this policy by posting an update on our website or by contacting you by email. This policy has been revised on 20/01/2020.